Private Line perfume decants from exclusive fragrance collections
Niche fragrances
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Pantheon Roma Pantheon R Pantheon Roma for women and men
Pantheon R Pantheon Roma is strawberry rhubarb chaos in a tailored suit the dessert that waltzes in quoting Latin. It zings open with cinnamon, strawberry, rhubarb, and thyme (like a pastry chef with a PhD), glides into a plush heart of saffron, iris, and jasmine (gold-lamé petals, very VIP), then drops the curtain on a midnight-luxe base where incense flirts with leather, oud, and myrrh, drizzled in vanilla and labdanum, smoothed by ambergris and musk, and signed off with tolu & gurjan balsams plus silky sandalwood. Unisex, opulent, and guaranteed to make strangers say, “sorry, what is that and where do I get a life like yours
£5.99 - £78.00
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Bond No. 9 Lafayette Street Bond No 9 for women and men
Bond No. 9 Lafayette Street Is a downtown dessert in a leather jacket slick, flirty, and very good at “accidentally” getting you upgraded. It opens with a zesty bergamot coriander sparkle over soft florals, slides into a smooth, addictive heart of apple, ambroxan, and vanilla (think apple tart with a clean-shirt collar), then settles into a late night hum of tonka, ambergris, and woody notes that lingers like a perfect last text. Unisex, modern, and absolutely compliment magnetic. Notes: Top bergamot, coriander, flowers; Heart apple, ambroxan, vanilla; Base tonka bean, ambergris, woodsy notes..
£5.99 - £89.00
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Bohoboco Wet Cherry Liquor Bohoboco for women and men
Bohoboco Wet Cherry Liquor Is a tipsy cherry sundae in stilettos cheeky, glossy, and absolutely up to mischief popping first with juicy cherry and a boozy liquor wink, swirling into a sticky delicious heart of cherry syrup, strawberry, caramel, and Turkish rose, then melting slow into a creamy base of tonka bean and vanilla over polished sandalwood and vetiver; unisex, flirty, and basically the scent of “dessert before decisions.” Notes: Cherry, Liquor; Cherry Syrup, Strawberry, Caramel, Turkish Rose; Tonka Bean, Vanilla, Sandalwood, Vetiver.
£5.99 - £103.00
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Giardini Di Toscana Bianco Latte Giardini Di Toscana for women and men
Giardini di Toscana Bianco Latte is a cozy sugar cloud with a mischievous grin like caramel drizzle that decided to get a passport. It opens with warm, mouthwatering caramel, slips into a cuddly heart of honey and fluffy coumarin (think milk and honey bedtime story for grown-ups), then melts into a soft trail of vanilla and clean white musk that clings to sweaters and steals compliments. Unisex, gourmand, and dangerously “one more spritz won’t hurt.” Notes: Top Caramel; Heart Honey, Coumarin; Base Vanilla, White Musk
£3.99 - £47.00
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Orto Parisi Bergamask Orto Parisi for women and men
Orto Parisi Bergamask Is citrus with fangs like a bergamot spritz that stole your leather jacket and never gave it back. It starts knife bright with bergamot and lemon, lets a ghost of lavender, orange blossom, and lily of the valley flicker (blink and you’ll miss it), then goes full “come closer” with feral musk smoothed by cedar and a dusting of tonka. Extrait strength means it clings and evolves for hours; think fresh meets animalic drama that somehow reads impossibly chic Launched in 2014 by Alessandro Gualtieri, and often described as citrus on top, animal in the engine room aka the legend with “no heart.” Wear it when you want your handshake to smell like a plot twist. Notes: Top bergamot, lemon Heart lavender, orange blossom, lily of the valley Base—musk, cedar, tonka
£5.99 - £103.00
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City Rhythm City Rhythm 86.41 Extrait de Parfum for women and men
86.41 City Rhythm for women and men Creamy, beach bar bliss with a wink. 86.41 opens like you just dove face first into a fruit stand mango milk, guava, pineapple, quince then flips on vacation mode with coconut pulp, cane sugar, a squeeze of lime, and juicy canary melon. As the sun drops, it settles into a slow, delicious hum of milky vanilla, salty skin ambergris, white driftwood, and a lick of rum. The name? It’s the distance between Puerto Rico and St. John and yes, it smells exactly like that ferry ride if they served dessert on deck. Unisex, playful, and dangerously “one more spritz.” Notes: Top: Mango milk, Guava, Pineapple, Quince Mid: Coconut pulp, Lime, Cane sugar, Canary melon Base: Milky vanilla, Ambergris, White driftwood, Rum
£4.00 - £75.00
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City Rhythm City Rhythm Miami Tropical Confessions Extrait de Parfum for women and men
Miami Tropical Confessions City Rhythm (Unisex) Sun kissed and a little scandalous: coconut milk and juicy Tahitian lime clink like beachside glasses while hibiscus nectar flirts shamelessly. Then the plot thickens with a smooth splash of white rum, creamy vanilla orchid, and breezy magnolia/jasmine aka tropical mischief in a silk shirt. It dries down to a slow, irresistible hum of tonka, myrrh, and sandalwood that sticks around longer than your “I’ll be home early” text. (Extrait strength, launched 2023; perfumer Niles Ramadhin.) Notes: Top: Coconut Milk, Hibiscus Nectar, Tahitian Lime. Mid: White Rum, Vanilla Orchid, Magnolia, Jasmine. Base: Tonka Bean, Myrrh, Sandalwood.
£5.50 - £96.00
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City Rhythm City Rhythm St. John Prive Blend for women and men
St. John Privé Blend City Rhythm (Unisex) This is island mischief in couture guava, quince, lime, and creamy coconut pulp pop like the first sip of a perfect beach cocktail, then the groove turns decadent with cane sugar, a sunny splash of passion fruit, and a cool lavender breeze (because even paradise has air con). As the night leans in, a slow, skin hugging base of rum, salty-skin ambergris, vanilla, and silky sandalwood keeps the compliments rolling till sunrise. Launched 2023, composed by Niles Ramadhin—aka Love City bottled with a wink. Notes:Top: Guava, Quince, Lime, Coconut Pulp. Mid: Lavender, Passion Fruit, Cane Sugar. Base: Sandalwood, Rum, Ambergris, Vanilla.
£4.00 - £98.00
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My Store City Rhythm Martha's Vineyard Extrait de Parfum for women and men
Martha’s Vineyard City Rhythm (Unisex) Think coastal couture: a luminous splash of plum and orange zest meets inky black coconut tropical, but tailored. Then it drifts into a breezy heart of jasmine, powdery orris, and soft woods, before the deck lights dim to a plush trail of vanilla, tobacco, driftwood, and musk that clings like sea salt on linen. Unisex, polished, and very weekend on the island. Notes: Top: Black Coconut, Plum, Orange Zest. Mid: Jasmine, Orris Root, Soft Woods. Base: Vanilla, Tobacco, Driftwood, Musk.
£4.99 - £82.00
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City Rhythm City Rhythm San Diego Extrait de Parfum for women and men
San Diego (Pacific Sunset) City Rhythm (Unisex) San Diego is coastal mischief with couture manners: it zings open with blood orange and juniper berries dusted in sea salt, softened by lavender and a sweet heliotrope glow (think ocean air and perfect light). Then it drifts into a sun warm heart almond, iris, violet leaf, nutmeg, Moroccan jasmine, and coriander seed before kicking off its sandals for a late-night base of beachwood/sea breeze, ambergris, and creamy vanilla that clings to skin like the last rays over the water. Unisex, polished, and built for compliments from brunch to boardwalk to bar. Notes: Top: Blood Orange, Juniper Berries, Sea Salt, Lavender, Heliotrope. Mid: Almond, Iris, Violet Leaf, Nutmeg, Moroccan Jasmine, Coriander Seed. Base: Beachwood/Sea Breeze, Ambergris, Vanilla
£5.00 - £123.00
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Navitus Parfumse Raised Spirits Navitus Parfums for women and men Extrait de parfum
Raised Spirits Navitus Parfums (Unisex) A plush, boozy gourmand that winks first. Raised Spirits opens with a spicy pimento leaf tickle and a glug of dark rum, poured over a ridiculously tasty salted butter fudge accord. Then the sugar rush gets couture: ribbons of caramel, sugarcane, and brown sugar syrup melt into wood paneled warmth cashmere wood and French oak before a suave finish of tobacco and Madagascan vanilla does the slow fade. It’s cozy, grown up, and dangerously “one more spray.” Notes: Top: Pimento Leaf, Salted Butter Fudge Accord, Dark Rum Heart: Caramel, Sugarcane, Brown Sugar Syrup Base: Cashmere Wood, French Oak, Tobacco, Madagascan (Bourbon) Vanilla
£5.99 - £34.00
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Masque Milano Russian Tea Masque Milano for women and men
Russian Tea Masque Milano (Unisex) Think plush café in winter: a brisk mint breeze and a dab of raspberry preserve over crackling black pepper, then the steam rises inky black tea unfurls with a honeyed immortelle (everlasting flower) glow and a white-petaled magnolia lift. As the cup empties, the room gets moodier: a suave leather accord, campfire birchwood and incense, and resinous labdanum leave a gently smoky trail like tea leaves dried beside caravan fires on the way across Siberia. It’s cozy, elegant, and just mysterious enough to make strangers lean in. Notes: Top: Mint, Black Pepper, Raspberry. Heart: Black Tea, Magnolia, Everlasting Flower (Immortelle). Base: Leather Accord, Incense, Birchwood, Cistus Labdanum.
£5.99 - £70.00
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Initio Parfums Oud for Greatness Initio Parfums Prives for women and men
Oud for Greatness Initio Parfums Privés (Unisex) A regal, modern oud that walks in like it owns the room. Oud for Greatness opens with a bright, aromatic crackle lavender cooled and sharpened by nutmeg and saffron then drops into a commanding heart of natural oud before smoothing out on a plush trail of patchouli and musk. It’s potent yet polished: fresh enough for the first impression, deep enough for the last one. Notes: Top: Saffron, Nutmeg, Lavender. Heart: Agarwood (Oud). Base: Patchouli, Musk.
£5.99 - £75.00
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Initio Parfums Initio Psychedelic Love Parfums Prives for women and men
Psychedelic Love Initio Parfums Privés (Unisex) Addictive in the best, “oh no I’m obsessed” way. Psychedelic Love glides in with a bright bergamot–rose sparkle, then turns hypnotic as heliotropin (think almondy vanilla puff), hedione (airy jasmine lift), and creamy florals wrap around warm myrrh. The finale hums on skin with plush vanilla, a tasteful patchouli shadow, and silky woods narcotic, soft focus, and engineered to make “come closer” sound like a good idea.
£5.99 - £76.00
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Initio Parfums Initio Parfums Power Self for women and men
Power Self Initio Parfums Privés (Unisex) Bright, polished, and a little bit “watch me.” Power Self snaps on with a spicy pink pepper spark, blooms into a glossy bouquet white flowers, osmanthus, white rose, magnolia and settles into a smooth, modern trail of musk, ambrox, and clean cedarwood. It’s engineered to feel empowering Initio literally calls it a “functional” composition so think calm focus up top, quiet swagger in the dry down. Office? Date? Big entrance? Yes. All of it. Notes: Top: Pink Pepper Heart: White Flowers, Osmanthus, White Rose, Magnolia Base: Musk, Ambrox, Cedarwood
£5.99 - £81.00
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Thomas Kosmala Thomas Kosmala Candy Eau de Parfum for women and men
Candy Smells Like a Cherry Sugar Dream That Refuses to Be Ignored Ever wish candy could smell elegant? Candy opens with a playful burst of red fruits and cherry that’s sweet but sharp—like cotton candy with attitude. As it unfolds, a creamy bouquet of raspberry blossom and tropical tiare flower drifts in, softening the sweetness with floral sophistication. The base settles into an addictive swirl of vanilla, fluffy cotton candy, and decadent caramel that lingers just enough to make passersby pause and wonder. This isn’t just a scent it’s a confident wink in a bottle, blending cheeky sweetness with grown up polish
£3.99 - £41.00
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Creed Centaurus Creed for women and men
Valaya Smells Centaurus The Galaxy’s Spiciest Vanilla Latte If NASA bottled swagger, it would smell like this. Centaurus opens with a cosmic punch of cinnamon, tobacco, and cardamom spices so bold they could launch a rocket. Then, just when you think you’re headed straight into a spice storm, it drifts into a smooth galaxy of sandalwood, patchouli, and heliotrope like stardust settling on velvet But the real magic happens in the dry-down: creamy bourbon vanilla, tonka bean, and amber resins glow like a warm supernova, wrapping you in sweetness without ever being sticky It’s cozy, powerful, and addictive basically a vanilla latte in orbit.
£3.99 - £83.00
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Guerlain Guerlain Bois d'Armenie for women and men
Guerlain Bois d’Armenie Captures the allure of burning sacred paper in a whisper soft incense veil mystical, cozy, and impeccably refined. It opens with a smoky swirl of frankincense (incense), iris, and a dash of pink pepper like elegant wisps of aromatic smoke dancing in the air. The heart layers golden benzoin, warm guaiac wood, and a hint of coriander, offering a resinous, balsamic richness that feels both nostalgic and luxurious. Finally, the base settles into a comforting fusion of patchouli, white musk, and Copahu balm creating a gentle, woody cocoon with soft, sensual trails. Universally elegant and perfectly unisex, this scent feels like wrapping yourself in a velvety incense tinged hug quietly powerful and endlessly captivating. One decant, and you’ll experience incense redefined with Guerlain’s timeless grace.
£5.99 - £108.00
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Gucci Gucci Rosa Incandescente from the The Alchemist's Garden for women and men
Gucci Rosa IncandescenteIs like stepping into a dreamy rose garden bathed in soft candlelight radiant, magnetic, and effortlessly elegant. It opens with a delicate burst of pear and lemon zest, offering a sparkling freshness that sets the perfect mood. At its heart, lush tea rose blooms with a creamy cushion of gardenia and mimosa, wrapping you in floral luxuriously refined. The base offers subtle warmth from sandalwood and vanilla, lending a mellow, seductively smooth finish. Universally chic and wonderfully unisex, this perfume feels like a whisper of timeless beauty soft yet unforgettable. One decant, and you’ll wear rose in its most captivating, modern form.
£5.99 - £87.00
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Matiere Premiere Neroli Oranger Matiere Premiere for women and men
Matière Première Neroli Oranger feels like wandering through an orange grove at dawn sunlit, luminous, and elegantly effortless. It opens with sparkling notes of neroli from Lebanon and Italian bergamot, delivering a fresh, radiant clarity that feels both uplifting and clean. At its heart, creamy Tunisian orange blossom blooms with gentle ylang-ylang and soft floral musks nestled in green petals. The scent dries down into a tender veil of musky warmth softly glowing and impeccably calm. Reviewers often describe it as “a walk through an orange grove,” praising its realistic, pure blend of neroli and orange blossom for a sparkling yet soothing personality. Bright, minimalist, and beautifully unisex, Neroli Oranger is your go to for fresh, floral sophistication whether you're starting your day or stepping into a sunset. One decant, and you’re wearing pure, sun kissed elegance.
£5.99 - £103.00
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Byredo Mojave Ghost Byredo for women and men
Byredo Mojave Ghost Is like walking through a desert in soft moonlight ethereal, intriguing, and quietly radiant. It opens with a crystalline blend of ambrette, Jamaican nesberry, and violet, evoking breezy heat and floral haze. At its heart, a serene trio of sandalwood, magnolia, and sage binds it together with creamy elegance and subtle herbal depth. The dry down is a silken lace of amber and white musk, leaving a delicate glow that lasts. Refined yet relaxed, this scent balances airy intrigue and smooth warmth perfectly ideal for anyone seeking light yet memorable sophistication. One decant, and you’ll wear a whisper of mystery that lingers long after you’ve gone.
£5.99 - £62.00
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Lorenzo Pazzaglia Sugar Kisses Lorenzo Pazzaglia for women and men extrait de parfum
Sugar Kisses by Lorenzo PazzagliaIs like sneaking your sweetest secret into a sunset delicately romantic, irresistibly charming, and absolutely mouthwatering. It opens with a juicy splash of pear, white nectarine, and poppy, so fresh and luminous it practically glows. At its heart, velvety rose, creamy heliotrope, and whisper soft musk entwine into a smooth, floral gourmand hug that feels like a cozy night in with your favorite person. Finally, a gentle base of warm cedar and soft woods adds the perfect touch of warmth like marshmallow roasted over a quaint campfire. Balanced, unisex, and delightfully sweet this scent is cuddly without being cloying. One decant of Sugar Kisses and you’ll be carrying that subtle, sweet charm wherever you go.
£5.00 - £45.00
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Lorenzo Pazzaglia Pax Lorenzo Pazzaglia for women and men Extrait de parfum
Pax by Lorenzo Pazzaglia Is like stepping into a serene forest with sunlit quietude cool, grounded, and instantly calming. It opens with the fresh clarity of mint and lavender, wrapped in a crisp green accord that feels like breathing newly cut bamboo. At its heart, woody elements of cedar and vetiver emerge, adding depth and gentle complexity without ever overpowering. The base blends soft musk and woody warmth, leaving a clean yet softly lingering trail that evokes peaceful confidence. Universally wearable and elegantly understated, Pax is the scent of composed tranquility in a bottle. One decant, and you’ll carry an air of serene sophistication wherever you roam.
£5.99 - £45.00
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Thameen Rivière Thameen for women and men
Thameen Rivière Is like slipping into a midnight garden lit by candlelight and shimmering with jewels spicy, floral, and deeply magnetic. The top notes crackle with Indian black pepper, Ceylon cinnamon, Persian saffron, and a soft lemon blossom accord, offering a vibrant, warming introduction. As it evolves, a rich heart of Russian clary sage, Turkish rose, carnation, and Indonesian patchouli unfolds, melding spicy floral elegance with serene herbal depth. The base anchors the composition in seductive luxury featuring oud accord, sun-drenched leather, Indian cypriol (nagarmotha), and amber accords all harmonizing to create a smoky, ambered glow that lingers. Universally sophisticated and timelessly regal, Rivière is a fragrance that speaks of quiet brilliance and meticulous craftsmanship. One decant, and you’ll be wrapped in olfactory elegance worthy of a treasure.
£5.99 - £103.00
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